When analyzing top-ranking pages in the SERP, replace 'word count' with 'content depth' of each page.
"Don't try to do SEO on an entire website. Focus on ONE page targeting ONE keyword. Then build out from there." – Nathan Gotch.
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"Great content isn’t stumbled upon, it’s carefully designed for a specific goal." – Nic Evans (Content Strategy Lead at Shopify).
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"Knowing Google search operators is an underrated SEO skill" – Charly Wargnier.
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"Content creation is a process, not a task, and it shouldn't have an end date." – Dave Snyder (CEO of CopyPress).
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“When Google finds a page that really hits the head on a user intent, it allows that page to rank for thousands of keywords.” – Kevin Indig.
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Good SEO work only gets better over time. It’s only search engine tricks that need to keep changing when the ranking algorithms change.” – Jill Whalen.
“Pausing SEO efforts to save money is like turning OFF the air conditioning to save energy bills.” – Eli Schwartz.
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